Marketing Research Methodological Foundations
Innbundet /
2002
/ Engelsk
Product details
ISBN
9780030331015
Published
2002-05-01
Edition
8. edition
Publisher
Cengage Learning, Inc; South-Western
Weight
1000 gr
Height
254 mm
Width
203 mm
Thickness
38 mm
Age
UU, 05
Language
Product language
Engelsk
Format
Product format
Innbundet
Number of pages
960
Presents superior, balanced coverage of both the qualitative and quantitative aspects of marketing research. Provides a solid framework to ensure the development of students' conceptual and practical understanding of marketing research.
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Product details
ISBN
9780030331015
Published
2002-05-01
Edition
8. edition
Publisher
Cengage Learning, Inc; South-Western
Weight
1000 gr
Height
254 mm
Width
203 mm
Thickness
38 mm
Age
UU, 05
Language
Product language
Engelsk
Format
Product format
Innbundet
Number of pages
960