<p>"This small book, geared toward a technologically sophisticated audience, covers a vast amount of information on the visualization of color. It includes the history and evolution of theories on color vision and the science of color vision as we understand it today. The more than 100 images of models for the standardization and management of color systems are immersed in 178 pages of text, all to illustrate how color has been used to solve problems that apply to industry and art work. How our eyes interact with light, how we understand color using paint, printer, or digital media, and how our lives are influenced by color depending on context is, as the author writes, complicated. </p><p>The writing is clear and consistent, with names of colors capitalized for emphasis. References are well integrated regarding terms applied to the analysis of color in different contexts. This book will be helpful to readers already engaged in using color through technology in their respective fields."</p><p>- Margot Grallert</p><p>Color Research & Application (Wiley Periodicals Journal)</p><p> "I have attended many of Theresa-Marie’s SIGGRAPH courses on color selection over the years, and have kept each set of her course notes around as references. It is so nice to have everything collected in one easy-to-read, easy-to-store, easy-to-understand book. This is going on my closest-to-my-desk bookshelf!" </p><p>-Mike Bailey, Oregon State University</p><p>"I found <em>Applying Color Theory to Digital Media and Visualization</em> to be a concise yet thorough resource for explaining the history and development of different color systems and how they should generally be applied. It is a must-read for new members of my team and is also a great way for anyone to learn about the correct application of color." </p><p>-Nick Bazarian, X-Rite Pantone</p>