MarketingTen-city national author tour, including Seattle, San Francisco, Phoenix, Minneapolis, Chicago, Denver, Austin, Kansas City, Newark and New YorkMarketing campaign, book tour, and release concurrent with Hatter Madigan: Ghost in the HatboxNational and local morning show appearances. Author has appeared on: Good Morning America, The View, Good Day Atlanta, Good Morning Texas, CBS 2 Salt Lake City, KOMO 4 Seattle, Fox 10 Phoenix, Fox 5 San Diego, and Fox 9 MinneapolisMassive social media video campaign, including a webseries of The Looking Glass Wars cosplayers, video from author's comic con panels, and behind-the-scenes footage from the hit Vimeo series Con Man featuring author Frank Beddor and his book series, and a one-of-a-kind VFX book trailerMulti-week promotion, including contest and giveaways, in the Wonderland Portal, a weekly newsletter for over 30,000 Looking Glass Wars readers Extensive digital promotional assets—including The Looking Glass Wars soundtrack—available for booksellers, librarians, and bloggers Author featured at Ten comic conventions across the country, including San Diego (130,000 attendees), New York (150,000 attendees), Salt Lake (70,000 attendees), and Denver (100,000 attendees)Generous digital and physical ARC outreach, including distribution at ALA Midwinter Meeting 2016 Electronic Press Kit including trailers, interviews with series fan Whoopi Goldberg, Good Morning America clips, interviews with collaborating Hollywood concept artists, book talk, footage of school visits, and video Q&A about The Looking Glass Wars series availablePre-Pub and ongoing social media buzz campaign featuring LGW characters interacting as themselves across Twitter & TumblrCo-ordinated promotion with major comics news resources (e.g. BleedingCool) for on-pub contests & giveaways General Points of NoteThe Looking Glass Wars was a New York Times best-seller for 26 weeks and spawned 6 graphic novels, two successful online games, the Princess Alyss of Wonderland scrapbook, and more upcoming tie-insThe Looking Glass Wars is currently being adapted as a Broadway musicalFrank Beddor is the producer of the hit comedy There's Something About MaryBefore his writing/producing career, Frank Beddor was twice World Free-Style Skiing Champion