`Argued with a real verve, it makes a plea to rethink the role of tourism in modernity seeing it not as a fleeting and marginal element, but as something enduring, emblematic and constitutive of contemporary society. Tourism is seen as a key element of modern life, not an escape from it′ - <b><i>Mike Crang, Department of Geography, University of Durham
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<p><b><i>′Tourism: A Guide represents the best new work in the study of contemporary</i></b></p>
<p><b><i>culture. An original thinker and lively writer, Franklin charts the moving</i></b></p>
<p><b><i>edge of a field that is racing to keep up with its transforming object.</i></b></p>
<p><b><i>Responding to changes in the nature of tourism itself, Franklin redefines</i></b></p>
<p><b><i>the very subject of tourist studies and demonstrates the value of embodied</i></b></p>
<p><b><i>and performative approaches to tourism as a feature of everyday life.</i></b></p>
<p><b><i>Tourism: A Guide is essential reading′ - <b><i>Barbara Kirshenblatt-Gimblett, New York University, Author of Destination Culture: Tourism, Museums and Heritage</i></b></i></b></p>
Tourism is a rapidly growing area of student enrolment. Lecturers and students who have waited patiently for an up-to-date, lucid and indispensable teaching and research text, need wait no more. This book is a matchless guide to understanding the theory, practice, development and effects of tourism.
Tourism: An Introduction:
- equips students with a critical perspective of the central processes of tourism and the relationship between tourism and culture
- places tourism at the heart of modern life rather than as a peripheral feature added on after work
- illuminates the relationship between tourism and nation formation, citizenship, consumerism and globalization
- reveals the ritual, performative and embodied dimensions of tourist experience
This book offers readers a major synthesis of modern thought on tourism. It breaks the mould of approaching tourism as a self-contained, compartment of contemporary life and treats it as a major and exciting cultural phenomenon. This is a landmark work in the study of tourism.
Adrian Franklin is the editor of the acclaimed journal Tourist Studies (SAGE Publications).