The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating. This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that eTourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The book demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry in the longer term.
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Aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes, the book addresses the digitization of all processes and value chains in the those industries. It analyses new technological trends and ICTs and how critical they are in the longer term.
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List of figures, tables and case studies Foreword Acknowledgements About the author Preface The information and communication technologies revolution and strategic management: issues – challenges – trends 1 Information and communication technologies: evolution and revolution 2 Implications of the ICT revolution for business and strategy 3 eTourism: the dynamic interaction of ICTs and tourism 4 Demand-driven eTourism 5 Supply-driven eTourism 6 Operational management and distribution in eTourism 7 eAirlines 8 eHospitality 9 eTour operators 10  eTravel agencies 11 eDestinations 12 eTourism: synthesis and a vision of the future
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This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By exploring the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that ETourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The book demonstrates that tourism ICTs increasingly determine the competitiveness of the organization, and therefore, they are critical for the competitiveness of the industry in the longer term. The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating. Features and benefits: Strategic perspective demonstrates the contribution of ICTs to the competitiveness of tourism organizations and destinationsA wealth of international examples ensure global application and relevance Extensive use of case studies and illustrative examples demonstrate the link between theory and real world tourism situations Discussion topics encourage students to analyse further the information covered Extensive bibliography and further reading encourage more advanced study Associated website featuring up-to-date FT articles and power point slides create a comprehensive teaching and learning package.Dr Dimitrios Buhalis is Course Leader of the MSc in eTourism and Director of the Centre for eTourism Research (CeTR) at the University of Surrey. He is also Adjunct Professor at the Institut de Management Hotelier International (Cornell University - ESSEC Business School) in Paris.  He serves as Vice President of the International Federation of Information Technology and Tourism (IFITT) and has chaired several ENTER conferences. He regularly works as adviser for the World Tourism Organisation, the World Tourism and Travel Council and the European Commission.
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Strategic perspective demonstrates the contribution of ICTs to tourism organizations' competitiveness A wealth of international examples ensure global application and relevance Extensive use of case studies and illustrative examples demonstrate the link between theory and real world tourism situations Further discussion topics encourage students to analyse further the information covered Extensive bibliography and further reading encourage further study Associated website featuring up-to-date FT articles and power point slides create a comprehensive teaching and learning package.
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Produktdetaljer

ISBN
9780582357402
Publisert
2002-12-06
Utgiver
Vendor
Pearson
Vekt
770 gr
Høyde
243 mm
Bredde
191 mm
Dybde
22 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
408

Forfatter