Bringing together contributions from academics and practitioners on the theme of strategic, intelligent modern lobbying this book provides a thorough and accessible discussion on key ideas pertinent to the pursuance of public affairs in the European Union. Combining innovative academic research with first-hand professional experience it offers the

Contents: Introduction, Paul G. Nixon and Paul A. Shotton; Change and continuity in the composition of the lobby community in the European Union: lobby explosion and lobby tourism?, Joost Berkhout; Issue areas, political arenas and interest groups, Anne Skorkjær Binderkrantz and Helene Helboe Pedersen; Evaluating pluralism: interest groups’ policy demands and lobbying success in the European Commission’s open consultations. A case study in environmental policy, Adriana Bunea; Outnumbered, but not outgunned? The participation of citizen groups and business interests in national and EU level consultations on EU policies, Rainer Eising; Regions lobbying the European Union: organizational forms, policy portfolios and venue selection, Bert Fraussen and Tom Donas; Privileged access to the European Commission's stakeholder consultations, Henrik Hermansson; Social media and the politics of interest representation, Paul A. Shotton and Adam W. Chalmers; A practical guide to European Union lobbying campaigns, Natacha Clarac and Stéphane Desselas; Advocacy 3.0: adapting to a new public policy paradigm, Tom Parker and Gabriel Gonzalez; Changing nature of public affairs agencies: the role of ‘thought leadership’, David O’Leary; Public affairs case study: The Centre - Brussels’ first think-do tank, Martin Porter; European Union think tanks and public affairs: a fine line between independence and advocacy, Hans Martens; Conclusion, Paul A. Shotton and Paul G. Nixon; Index.

’The attention of scholars and practitioners to EU interest representation has grown rapidly, but thus far the two communities have rarely met. This volume is the first in its kind to bring together academic and practice oriented work on public affairs in the EU. It is state of the art and stimulating, a much needed contribution to this developing field.’ Arco Timmermans, Leiden University, the Netherlands ’This book offers a unique collection of state-of-the art scientific expertise and insightful professional perspectives on lobbying and public affairs in the European Union. It is one of the first true dialogues between academic and professional experts within this field and is therefore very valuable for both academics and professionals interested in the role of societal interests in the European Union.’ Caelesta Braun, Utrecht University, The Netherlands