Microeconomics, Global Edition -- MyLab Economics with Pearson eText
Produktdetaljer
Om bidragsyterne
About our authorMichael Parkin is Professor Emeritus in the Department of Economics at the University of Western Ontario, Canada. Professor Parkin has held faculty appointments at Brown University, the University of Manchester, the University of Essex, and Bond University. He is a past president of the Canadian Economics Association and has served on the editorial boards of the American Economic Review and the Journal of Monetary Economics and as managing editor of the Canadian Journal of Economics.
Professor Parkin's research on macroeconomics, monetary economics, and international economics has resulted in over 160 publications in journals and edited volumes, including the American Economic Review, the Journal of Political Economy, the Review of Economic Studies, the Journal of Monetary Economics, and the Journal of Money, Credit and Banking. He became most visible to the public with his work on inflation that discredited the use of wage and price controls. Professor Parkin also spearheaded the movement toward European monetary union. Professor Parkin is an experienced and dedicated teacher of introductory economics.
Microeconomics gets you to think like an economist by incorporating the latest policy, data and discussions on important global issues.
The 14th Edition emphasizes real-world applications, the development of critical-thinking skills, diagrams renowned for their pedagogy and clarity, and path-breaking technology. Hallmark features in the chapter openings and endings encourage you to think critically about a news article relating to the issue, demonstrating how thinking like an economist can bring a clearer perspective to, and deeper understanding of, today's events.
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
PART 1: INTRODUCTION
- What is Economics?
- The Economic Problem
PART 2: HOW MARKETS WORK
- Demand and Supply
- Elasticity
- Efficiency And Equity
- Government Actions in Markets
- Global Markets in Action
PART 3: HOUSEHOLDS' CHOICES
- Utility and Demand
- Possibilities, Preferences, and Choices
PART 4: FIRMS AND MARKETS
- Organizing Production
- Output and Costs
- Perfect Competition
- Monopoly
- Monopolistic Competition
- Oligopoly
PART 5: MARKET FAILURE AND GOVERNMENT
- Public Choices, Public Goods, and Healthcare
- Externalities
PART 6: FACTOR MARKETS, INEQUALITY, AND UNCERTAINTY
- Markets for Factors of Production
- Economic Inequality
- Uncertainty and Information
PART 7: MONITORING MACROECONOMIC PERFORMANCE
- Monitoring the Value of Production: GDP
- Monitoring Jobs and Inflation
PART 8: MACROECONOMIC TRENDS
- Economic Growth
- Finance, Saving, and Investment
- Money, the Price Level, and Inflation
- The Exchange Rate and the Balance of Payments
PART 9: MACROECONOMIC FLUCTUATIONS
- Aggregate Supply and Aggregate Demand
- Expenditure Multipliers
- The Business Cycle, Inflation, and Deflation
PART 10: MACROECONOMIC POLICY
- Fiscal Policy
- Monetary Policy
- A print text you can rent
- Fulfilled by eCampus.com
- Option to keep after rental expires
Coverageof the impact of a changing microeconomic market
· NEW: Chapter 1,“Getting Started”, has a new section on a diversity challenge: theunder-representation of women and minorities in economics.
· NEW: 6 chaptersexamine COVID-19, including its effectson the production possibilities frontier (Ch. 2) and on the hand sanitizermarket (Ch. 3), the elasticity of supply of face masks (Ch. 4), movie streamingin the pandemic (Ch. 8), the competitive market in fitness equipment and services(Ch. 12), and the increased inequality arising from Covid’s labor marketeffects (Ch. 19).
· NEW: Other notablediscussions and examples include a push for a$15 minimum wage (Ch. 6); an updated discussion of the work of the World TradeOrganization and its new Director General, Ngozi OkonjoIweala and theUS-China trade war (Ch. 7); an analysis of the effects of a tax on sugarydrinks (Ch. 9); a look at Amazon’s distribution center decisions (Ch. 11),product differentiation in streaming services (Ch. 14); an analysis of carbonpricing to lower emissions (Ch. 17); and more.
MyLab® Economics is not included. Students, if MyLab Economics is arecommended/mandatory component of the course, please ask your instructor forthe correct ISBN. MyLab Economics should only be purchased when required by aninstructor. Instructors, contact your Pearson representative for moreinformation.
· NEW: Economics in theNews stories at the end of each chapter areupdated on a semesterly basis to provide currency and relevance to real-worldapplications.
NEW: With PodcastExercises, students listen to a podcast and then answer questions about theeconomic principles covered within.Produktdetaljer
Om bidragsyterne
About our authorMichael Parkin is Professor Emeritus in the Department of Economics at the University of Western Ontario, Canada. Professor Parkin has held faculty appointments at Brown University, the University of Manchester, the University of Essex, and Bond University. He is a past president of the Canadian Economics Association and has served on the editorial boards of the American Economic Review and the Journal of Monetary Economics and as managing editor of the Canadian Journal of Economics.
Professor Parkin's research on macroeconomics, monetary economics, and international economics has resulted in over 160 publications in journals and edited volumes, including the American Economic Review, the Journal of Political Economy, the Review of Economic Studies, the Journal of Monetary Economics, and the Journal of Money, Credit and Banking. He became most visible to the public with his work on inflation that discredited the use of wage and price controls. Professor Parkin also spearheaded the movement toward European monetary union. Professor Parkin is an experienced and dedicated teacher of introductory economics.