This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Ethnic culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 120,000 statistics are provided for over 400 ethnic groups covering a number of social, economic, and business variables. A significant review of literature is also included.
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This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Ethnic culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world.
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Preface Ethnic Cultures An Introduction Quantifying Ethnic Cultures: The Methodology Appendix A: Ethnic Groups Across Cultures Appendix B: List of Countries Appendix C: References: Ethnic Groups of the World Appendix D: References: International Statistics Comparing Ethnic Cultures Problems with Cross-Cultural Studies Physioeconomics A Physioeconomic Framework Economics Across Ethnic Cultures Demography & Sociology Across Ethnic Cultures Cultural Resources Across Ethnic Cultures Mineral Resources Across Ethnic Cultures Land Resources Across Ethnic Cultures Marine Resources Across Ethnic Cultures Climatic Resources Across Ethnic Cultures Select Bibliography Index of Countries Index of Ethnic Groups Index of Subjects
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Quantitative comparisons, including some 120,000 statistics, focus on over 400 of the world's ethnic groups and the impact each has upon such factors as economic development, demographic behavior, and general business policies.
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Produktdetaljer

ISBN
9780313297670
Publisert
1997-02-25
Utgiver
Vendor
Greenwood Press
Aldersnivå
UU, UP, 05
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
424

Forfatter

Om bidragsyterne

PHILIP PARKER is an Associate Professor at the European Institute of Business Administration (INSEAD) in Fontainebleau, France, where he teaches graduate courses in multivariate statistics, strategic marketing, and international marketing. He is the author of Climatic Effects on Individual, Social, and Economic Behavior (Greenwood, 1995).