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Dr. Robert Zubrin has devoted more thought than any other person alive to the goal of reaching Mars and making it a new home for humankind. A former Senior Engineer at Lockheed Martin, in 1996 he founded Pioneer Astronautics, an aerospace R&D company which he led for 27 years until selling it in 2023. Founder and president of the Mars Society, in 2000 and 2001 he led the construction of Mars analog research stations in the Canadian Arctic and American deserts, and has overseen over 300 simulated Mars exploration missions conducted there since. Zubrin created the original Mars Direct plan, to reach the red planet using existing technologies and Martian resources. He is also the author of twenty patents and twelve books, including The Case for Mars, now in its 25th Anniversary Edition.Dr Zubrin has written a magnificent book which will set the gold standard for all future books about Mars. He is a pioneer and a visionary, but his conjectures are always based on solid science. His book takes us one step closer to the day when we can live and thrive on another planet.
- Michio Kaku, theoretical physicist and author of The God Equation and Quantum Supremacy,
Zubrin's vibrant, colorful, and stimulating narrative of how to get to, modify, settle, and prosper on Mars makes me a believer. For the sake of our civilization and our place in the cosmos as important beings, we can (and should and must) do this!
- Homer Hickam, author of Rocket Boys, adapted into the film October Sky,
Robert Zubrin has thought long and hard about traveling to Mars, so we should welcome his latest thoughts. In this highly readable book, he notes how technical advances, especially reduced launch costs, render such projects more feasible. He offers a fascinating and enticing vision of the utopian New World that he believes could and should be created on the Red Planet
- Martin Rees, Astronomer Royal and author of On the Future,
Making humanity multiplanetary is one of the grandest adventures of all time. The Red Planet is the key. If you want to understand why, start by reading <i>The New World On Mars</i>
- Lori Garver, former NASA Deputy Administrator and author of Escaping Gravity,
Robert Zubrin's <i>The New World On Mars</i> confirms the author's stature as one of the high priests of American techno-optimism...The book should be read by all those who reject the discredited ideas of Malthus and his degrowth disciples and embrace Zubrin's vision of a superabundant, pro-human future
- Marian Tupy, Founder and editor of HumanProgress.org and author of Superabundance,
This book is Robert Zubrin's magnum opus not only on creating a new world on Mars, and what life and society might be like for future Martians, but for what it means for us Earthlings ... Zubrin shows us the way
- Michael Shermer, Publisher of Skeptic magazine,
Bob Zubrin's mixture of imagination, technical expertise, zeal and civilizational commitment is unmatched. Nothing brings it out better than his first and best subject matter, the planet Mars
- Oliver Morton, author of Mapping Mars,
In one volume, Zubrin--the founding president of the International Mars Society and author of The Case For Mars, has achieved what few other books on Mars have been able. He offers an astoundingly comprehensive road map for how to make dreams about colonizing Mars become reality
- Bruce Dorminey, host of The Cosmic Controversy Podcast, Forbes.com