'Striving to formulate and implement strategies to achieve sustainable development is a big challenge for contemporary societies. The contributions to this volume address the diverse and complex issues of how to enhance traditional food production in the context of sustainable rural development in Europe. This must-read book provides incisive economic insights into the global and local challenges for production system and the implications for consumption patterns.' Robert J Stimson, University of Queensland and Convenor of the Australian Research Council Research Network in Spatially Integrated Social Science, Australia 'This important and timely book focuses on a topic which has been recently receiving much attention among policy makers in the European Community who are trying to reshape the Common Agricultural Policy. This set of scientific articles skillfully analyzes production and consumption of selected agricultural products that face critical decisions regarding new technological innovation in light of traditional agricultural food production practices which often comply with social and environmental sustainability criteria. This book is an important addition to the on-going debate about optimizing agricultural production policies in developed countries.' Daniel Shefer, Israel Institute of Technology, Israel 'The authors provide important insights into how small-scale local enterprises, based on traditional know-how and embodying cultural and social values, can survive in the face of market competition and quality requirements.' Experimental Agriculture