<p>“Artificial Intelligence and Machine Learning with R is a valuable resource for business professionals and beginners eager to apply machine learning techniques to solve real-world problems. Its clear explanations, hands-on examples, and business-centric approach make it a practical guide for those looking to integrate AI into their business strategies. While it could benefit from more coverage of advanced topics and a broader range of industry applications, it succeeds in delivering actionable insights and accessible learning paths for its target audience.” (Nithin Reddy Desani, New York Weekly, nyweekly.com, October 3, 2024)</p>
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Bernd Heesen is a professor at the Faculty of Economics at Ansbach University of Applied Sciences in Bavaria. Before his tenure at the university, he worked for more than 10 years as a business consultant both domestically and internationally. He continues to advise companies on the use of IT innovations.