Competing in a Service Economy How to Create a Competitive Advantage Through Service Development and Innovation Johnson Michael D. Heftet / 2008 / Engelsk
Customer Portfolio Management Creating Value with a Large Leaky Bucket of Customers Selnes Fred Innbundet / 2025 / Engelsk
Improving Customer Satisfaction, Loyalty, and Profit An Integrated Measurement and Management System Johnson Michael D. Innbundet / 2000 / Engelsk
