PROVEN NONVERBAL STRATEGIES THAT WIN SALES

When you are selling, the way you deliver your message will matter as much as, or more than, what you actually say. In this groundbreaking book, body language guru Mark Bowden teams up with renowned sales trainer Andrew Ford to reveal nonverbal communication skills guaranteed to give you the advantage in every sales situation.

Winning Body Language for Sales Professionals reveals the universal body language signals that command instant respect and teaches you how to use them to:

  • Avoid being perceived as just another “salesperson”
  • Earn lasting trust—without saying a word
  • Interpret others’ body language to determine “friends” and “enemies”
  • Create an environment that puts buyers at ease
  • Influence the feelings and behavior of your prospects

These are the secrets every salesperson has been waiting for. When you com¬municate in a positive way with your body language, your words hold greater weight than ever—and winning the sale is just a handshake away.

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When you are selling, the way you deliver your message will matter as much as, or more than, what you actually say. In this book, the authors reveal nonverbal communication skills guaranteed to give you the advantage in every sales situation. It reveals the universal body language signals that command respect and teaches you how to use them.
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Produktdetaljer

ISBN
9780071793001
Publisert
2012-09-16
Utgiver
McGraw-Hill Education - Europe; McGraw-Hill Professional
Vekt
413 gr
Høyde
229 mm
Bredde
155 mm
Dybde
18 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
304

Om bidragsyterne

MARK BOWDEN is the author of Winning Body Language. He is a noted body language expert and creator of TruthPlane™, a communication training company and method¬ology used by Fortune 50 companies and CEOs throughout the world.
ANDREW FORD is a sales performance management consultant, coach, and founder of the sales training firm Sales CoPilot.