Use What You Know and the Profits Will Flow Whether you’re a graphic designer, an accounting expert, or an advertising guru, your special skills are in high demand. Let the experts at Entrepreneur show you how to capitalize on your talents and help others achieve their business goals.With new and revised chapters, consulting and coaching expert Terry Rice presents his tested, repeatable framework to building a consulting business, developing a client base, and creating a steady stream of referrals—and so much more. Dive in and learn how to: Craft a business name and build abrand that stands out Find the right niche in your industry that fits your business model Set the right price for your services and prove you deserve it Set up your business with minimal startup investment Ask for referrals, the right way and at the right time Hire team members that support you and your business No matter what your area of expertise, this hands-on guide will tell you everything you need to know to start your own successful consulting business.
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Introduction Chapter 1: The Coaching and Consulting Mindset Chapter 2: Understanding Your Audience and the Problems You’ll Solve Chapter 3: Setting Up Your Consulting Service Chapter 4: Increasing Your Credibility Chapter 5: Business Planning and Goal Setting Chapter 6: Positioning, Pricing and Proposals Chapter 7: Launching your Website & Social Channels Chapter 8: Activating and Growing Your Network Chapter 9: Getting in Front of your Target Audience Chapter 10: Your First Client and Commitment to Excellence Chapter 11: Taxes & Finance Considerations Chapter 12: Workflow Optimization Chapter 13: Self-Care and Time Off Chapter 14: Scaling Success and Managing Employees Chapter 15: Additional Revenue Streams Chapter 16: From Goals to Vision Appendix
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Publisher Marketing: Advertising in Entrepreneur print and digital magazine (3.1+ million readers/month) Email campaign to minimum 340K Entrepreneur subscribers Banner ads on Entrepreneur.com (audience 14 million unique visitors/month) Book cover and text links within related articles and channels on Entrepreneur.com Content campaigns shared via Entrepreneur’s social networks (13+ million engaged) Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts Author Marketing: Campaign for General Assembly course attendees (averaging 60 per class at $99 ea.) Book promotion alongside the Entrepreneur Insider program when teaching online sessions and directly connecting with Insider members Onsite workshops at co-working spaces (such as WeWork) planned with back-of-room sales Speaking engagements planned include SXSW and Social Media Week, on the topic of “How to Launch a Six Figure Coaching or Consulting Business” Promotional outreach to author's social platform (7k followers) and email list (5k subscribers)
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For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs, and our Startup series has everything you need to know about starting and running more than 55 of today’s hottest businesses.
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Produktdetaljer

ISBN
9781599186658
Publisert
2021-04-08
Utgave
5. utgave
Utgiver
Vendor
Entrepreneur Press
Høyde
228 mm
Bredde
177 mm
Aldersnivå
G, 01
Språk
Product language
Engelsk
Format
Product format
Heftet
Antall sider
180

Om bidragsyterne

Terry Rice is a Business Development Consultant based in Brooklyn. As the founder of Terry Rice Consulting, he helps entrepreneurs monetize their knowledge without sacrificing their health, family or personal interests. His focus is advising professionals on how to launch or scale their knowledge-based businesses which can include consulting, speaking appearances, online courses and associated revenue streams. Terry is also an Adjunct Instructor at NYU where he leads workshops for career-driven individuals. A recognized Digital Marketing expert, his previous experience includes helping clients achieve their business goals while working at Adobe and Facebook. He is also the Business Development Expert-in-Residence at Entrepreneur.