As consumers, suppliers, competitors and capital users, the 142 developing countries in the world are of major importance to more than 140,000 Western managers who do business with the Third World on a daily basis. Building on 25 years of teaching and field research, James Austin presents a comprehensive analysis of the dynamics of the Third World business environment where, unlike the West, government is what the author terms a "megaforce". With hundreds of examples, Austin shows how managers must interact with Third World governments in each of the functional areas of management: finance, production, marketing and organization.
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An analysis of the dynamics of the Third World business environment where, unlike the West, government is what the author terms a "megaforce". He shows how managers must interact with Third World governments in the functional areas of management - finance, production, marketing and organization.
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Produktdetaljer

ISBN
9780029011027
Publisert
1990-04-01
Utgiver
Vendor
The Free Press
Vekt
855 gr
Høyde
245 mm
Bredde
165 mm
Aldersnivå
UU, UP, P, 05, 06
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
500

Forfatter