It’s estimated that 70 to 80 percent of startup cannabis businesses reach break-even within the first year, making the marijuana industry an unprecedented opportunity for business ventures of all sizes.

Chapter 1: An Introduction To The Cannabis Industry
A Bit Of History
The Current Legal Landscape
THC And CBD
Understanding Cannabis Legalization
The Cannabis Market
Medical Marijuana
Industrial Hemp

Chapter 2: The First Major Decisions
Is this business the right one for you?
Will you want to touch the plant or not?
Picking A Sub-Sector
Realistic Possibilities
Story Time: Jane West

Chapter 3: The Initial Planning
Getting Started
The Business Plan
The Financial Plan
Story Time: Andy Williams

Chapter 4: The Financing Issue
The Banking Problem
Funding Alternatives
How To Attract Capital
The Fundraising Process

Chapter 5: The Licenses Issue
Procuring A License

Chapter 6: Setting Up Shop
The Team Buildup – Selecting and Training
Finishing The Design and Construction Of Your Physical Location
The Soft-Launch
The final audits

Chapter 7: Getting The Word Out: Marketing, Advertising and Public Relations

Chapter 8: Dealing With The IRS and Regulators

Chapter 9: Growing Your Business Into A Multi-Location or Multi-State Company
Chapter 10: Success Stories and The Path To Public Markets
Chapter 11: Conclusions

Everything You Need to Start and Run a Successful Cannabis Business

From retailers to growers, producers, and suppliers, there's a seemingly never-ending list of startup opportunities in this emerging market. In Start Your Own Cannabis Business, cannabis, biotech, and entrepreneurship reporter Javier Hasse introduces forward-thinking entrepreneurs lie you to the industry and shares hard-earned tips and success stories from pioneers and visionaries in the marijuana industry.

Take a closer look at the world of weed and what it holds for you and your future as a cannabis entrepreneur. You'll learn how to:

• Put together a solid business plan with tips from cannabis lawyers
• Estimate startup costs with the help of cannabis-experienced CPAs
• Assemble a team of employees with insight from legal cannabis recruiting and dispensary training agencies
• Protect your assets in case something goes wrong with your business
• Familiarize yourself with the tax and legal regulations of the industry
• Understand what's legal and what's not in the U.S. in cannabis
• Grow your cannabis business into a multistate company

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