For nearly two decades, Off-Premise Catering Management has been the trusted resource professional and aspiring caterers turn to for guidance on setting up and managing a successful off-premise catering business. This comprehensive reference covers every aspect of the caterer's job, from menu planning, pricing, food and beverage service, equipment, and packing, delivery, and set-up logistics, to legal considerations, financial management, human resources, marketing, sanitation and safety, and more. This new Third Edition has been completely revised and updated to include the latest industry trends and real-life examples.
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The most complete, up-to-date guide available to starting and running an off-premise catering business For nearly two decades, Off-Premise Catering Management has been the trusted resource professional and aspiring caterers turn to for guidance on setting up and managing a successful off-premise catering business.
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PREFACE vii ACKNOWLEDGMENTS ix 1 Introduction to Off -Premise Catering Management 1 2 Getting Started: Laws, Locations, and Contracts 33 3 Menu Planning 67 4 Beverage Service 101 5 Catering Equipment 137 6 Logistics for Off -Premise Catering 183 7 Human Resources 235 8 The Show 285 9 Marketing 317 10 Pricing Off -Premise Catered Events 367 11 Purchasing, Receiving, and Storing Foods 389 12 Sanitation and Safety 417 13 Accessory Services and Special Themes 455 14 Budgeting, Accounting, and Financial Management 491 INDEX 537
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A revised and updated edition of your practical guide to starting and running an off-premise catering business For nearly two decades, Off-Premise Catering Management has been the most trusted resource for professional and aspiring caterers who want practical, real-world guidance on setting up and operating their own business. This comprehensive resource covers every aspect of the off-premise caterer’s job—including menu planning, pricing, food and beverage service, equipment, packing, delivery, and set-up logistics. It also covers wider business considerations such as legal issues, finances, human resources, marketing, and health and safety regulations. This newly updated Third Edition includes new content and coverage on “green” practices, current food trends, the latest equipment, website development, and social media marketing. It also features an entirely new chapter on beverage service that includes off-premise bar set-up, contemporary cocktail ingredients, and guidance on selecting the right beers and wines for events. With a wealth of practical forms, schedules, and checklists to illustrate examples and reinforce key concepts, Off-Premise Catering Management, Third Edition is an excellent study resource, as well as an on-the-job reference for practicing caterers. Whether you’re already in the business or just starting out, this comprehensive, trustworthy guide offers everything you need to succeed.
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Preface Acknowledgments Chapter 1. Introduction to Off-Premise Catering Management Chapter 2. Getting Started: Laws, Locations, and Contracts Chapter 3. Menu Planning Chapter 4. Beverage Service Chapter 5. Catering Equipment Chapter 6. Logistics for Off-Premise Catering Chapter 7. Human Resources Chapter 8. The Show Chapter 9. Marketing Chapter 10. Pricing Off-Premise Catered Events Chapter 11. Purchasing, Receiving, and Storing Foods Chapter 12. Sanitation and Safety Chapter 13. Accessory Services and Special Themes Chapter 14. Budgeting, Accounting, and Financial Management Index
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Produktdetaljer

ISBN
9780470889718
Publisert
2013-01-22
Utgave
3. utgave
Utgiver
Vendor
John Wiley & Sons Inc
Vekt
1021 gr
Høyde
239 mm
Bredde
193 mm
Dybde
31 mm
Aldersnivå
P, 06
Språk
Product language
Engelsk
Format
Product format
Innbundet
Antall sider
560

Om bidragsyterne

CHRIS THOMAS has been a writer for more than 30 years, specializing in food and wine topics. A former restaurant critic, she is the coauthor of 15 books, including The Bar and Beverage Book and Design and Equipment for Restaurants and Foodservice.

BILL HANSEN is a 40-year veteran of the catering industry and the CEO of Bill Hansen Catering in Miami, Florida.