Entrepreneurship in Theory and Practice Paradoxes in Play, Fourth Edition
Produktdetaljer
Om bidragsyterne
Suna Løwe Nielsen, Kim Klyver, Majbritt Rostgaard Evald and Torben Bager, University of Southern Denmark<i>‘This textbook is not only firmly grounded in cutting edge research on entrepreneurship; it is also based on extensive practical experiences illustrated through many examples and mini cases. What makes </i>Entrepreneurship in Theory and Practice<i> particularly useful and powerful is that it covers both the most important parts of the entrepreneurial process and discusses the importance of context and types of entrepreneurship. My students also enjoy the paradox perspective that the authors use to integrate the different parts of the book. This perspective opens unique opportunities for reflection and is a major reason why this textbook works so well for entrepreneurship students at bachelor, MSc and MBA levels alike.’</i>
- Mattias Nordqvist, Stockholm School of Economics, Sweden,
<i>‘The </i>Paradoxes in Play<i> textbook is unique in the way that it encourages students to think more critically about both the phenomenon and theories of entrepreneurship. I would recommend it to anyone who wants to challenge their students.’</i>
- Paul Steffens, The University of Adelaide, Australia,
<i>‘Entrepreneurship theories come to life in this book! With a refreshing experiential learning approach, readers are invited to engage with the complexities of different theories and apply them in real life.’</i>
- Elco van Burg, Vrije Universiteit Amsterdam, the Netherlands,
<i>‘Centered on entrepreneurial action, this updated edition invites students, researchers, and aspiring entrepreneurs to explore entrepreneurship theory and practice. Retaining its broad, global and reflective approach, it is an essential reference for the whole entrepreneurship community.’</i>
- Alexander Brem, University of Stuttgart, Germany,
Key benefits include:
A broad overview of entrepreneurship from a theoretical and practical perspective
Opportunities for student involvement through theory, paradoxes, actions and exercises
New content exploring diverse types of external crises and how they shape the world of entrepreneurship
Learning essential crisis strategies and actions that entrepreneurs can use not only to survive but to thrive in the face of adversity
Entrepreneurship in Theory and Practice is designed for all students with or without prior entrepreneurship education. It is ideal for introductory courses in entrepreneurship but is also highly valuable for advanced students seeking to deepen their understanding of entrepreneurial opportunities, processes and contexts. This latest edition will furthermore prove immensely beneficial for aspiring entrepreneurs, intrapreneurs, startup mentors, entrepreneurship advisors, and educators at universities, colleges, and business schools, who are currently face-to-face with a world full of multiple crises.