<p>"An original, engaging, and lively take on the history of Yiddish. Rebecca Margolis knows her ‘linguistic landscape’ inside out, and has much to contribute to the general debate on language revitalization. Her passion and energy for the subject comes through on every page.” Aidan Doyle, author of <i>A History of the Irish Language: From the Norman Invasion to Independence</i></p>
<p>"Each generation under discussion corresponds to a particular form of Yiddish transmission, and Margolis’ multidisciplinary approach emerges with a rich, multifaceted, and hopeful vision for Yiddish continuity in the hands of those to come. Ultimately, this book shows that the language that, as the saying goes, redt zikh, truly only does so not when looking backward, to the past, but when looking ahead to the future." <em>In geveb: A Journal of Yiddish Studies</em></p>
<p>“<em>Yiddish Lives On</em> successfully covers a wide range of topics regarding Yiddish, embracing the diversity of Yiddish speakers today. The book focuses on Canada, but points to the fact that no one country’s Yiddish language activism and transmission story can be separated from the broader, trans-national world Yiddishists have built for decades both in person and online. One of the great benefits of Margolis’s book, moreover, is that it offers an opportunity to understand or review Canadian Jewish history and culture through a very specific lens and gives a good introduction to the topic of Canadian Jewry for those who know little about the subject.” <em>Canadian Jewish Studies</em></p>
<p>“A beautifully written account of the rise of postwar Yiddishism, its contemporary developments, and its promises for the future. As a book about the ongoing vitality of Yiddish as a living language for native speakers, heritage engagers and new language learners, the book deploys an impressive variety of scholarly tools to make sense of Yiddish today: history, ethnography, journalism, oral testimony, film, and cultural and new media studies. It makes the powerful case that contemporary Yiddish is best understood not in answer to the question “Is Yiddish living or dying?”, but as something worthy of careful attention in its own dynamic, continuous, and expanding right – and in the strategies that its users employ to ensure its perpetuation, transmission, and reimagination.” Canadian Jewish Literary Awards jury</p>
<p>“Highly recommended to academic libraries interested in the Yiddish language and Canadian secular Yiddishists.” <em>Association of Jewish Libraries Newsletter</em></p>