Presidential Communication Description and Analysis
Heftet /
1986
/ Engelsk
Product details
ISBN
9780275921767
Published
1986-08-13
Publisher
Bloomsbury Publishing Plc; Praeger Publishers Inc
Age
UU, G, 05, 01
Language
Product language
Engelsk
Format
Product format
Heftet
Number of pages
356
Biographical note
Robert E. Denton Jr. holds the W. Thomas Rice Chair of Leadership Studies in the Pamplin College of Business and is Professor in the Department of Communication at Virginia Tech, USA. He has degrees in political science and communication from Wake Forest University and Purdue University. In addition to numerous articles, essays, and book chapters, he is author, coauthor, or editor of thirty books, several in multiple editions.Presidential Communication is the first book to combine a study of the presidency with communications. First it builds a base for the rhetorical presidency--what it means and how it works--and why an Approach based on an analysis of presidential rhetoric and persuasion works better than others to uncover the essential nature of the office. The authors also examine the presidency from the major areas of concentration traditionally found in communications scholarship. The theoretical discussion is reinforced with case studies drawn from recent history.
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<p><i>Presidential Communication</i> is the first book to combine a study of the presidency with communications.</p>
Product details
ISBN
9780275921767
Published
1986-08-13
Publisher
Bloomsbury Publishing Plc; Praeger Publishers Inc
Age
UU, G, 05, 01
Language
Product language
Engelsk
Format
Product format
Heftet
Number of pages
356