John Dalton's molecular structures. Scatter plots and geometric diagrams. Watson and Crick's double helix. The way in which scientists understand the world - and the key concepts that explain it - is undeniably bound up in not only words, but images. Moreover, from PowerPoint presentations to articles in academic journals, scientific communication routinely relies on the relationship between words and pictures. In Science from Sight to Insight, Alan G. Gross and Joseph E. Harmon present a short history of the scientific visual, and then formulate a theory about the interaction between the visual and textual. With great insight and admirable rigor, the authors argue that scientific meaning itself comes from the complex interplay between the verbal and the visual in the form of graphs, diagrams, maps, drawings, and photographs. The authors use a variety of tools to probe the nature of scientific images, from Heidegger's philosophy of science to Peirce's semiotics of visual communication. Their synthesis of these elements offers readers an examination of scientific visuals at a much deeper and more meaningful level than ever before.
Read more
Presents a short history of the scientific visual, and then formulate a theory about the interaction between the visual and textual. This title argues that scientific meaning itself comes from the complex interplay between the verbal and the visual in the form of graphs, diagrams, maps, drawings, and photographs.
Read more

Product details

ISBN
9780226068480
Published
2013-11-25
Publisher
The University of Chicago Press; University of Chicago Press
Weight
567 gr
Height
24 mm
Width
16 mm
Thickness
2 mm
Age
UP, 05
Language
Product language
Engelsk
Format
Product format
Heftet
Number of pages
344

Biographical note

Alan G. Gross is professor of communication studies at the University of Minnesota-Twin Cities. He is the author or coauthor of several books, including The Rhetoric of Science and Starring the Text: The Place of Rhetoric in Science Studies. Joseph E. Harmon works as a science writer and editor at Argonne National Laboratory. He is coauthor, with Alan G. Gross, of several books, including Communicating Science, The Scientific Literature: A Guided Tour, and The Craft of Scientific Communication.