For courses in Public Speaking   An easy-to-navigate, visually engaging guide to becoming an effective public speaker DK Guide to Public Speaking gives students the practical information they seek, supported by the concepts and theories instructors want — all presented within a compelling Dorling Kindersley design that facilitates an intuitive learning experience. Author Lisa Ford-Brown offers a user-friendly resource that equips students with the tools to become effective public speakers. The Third Edition has been updated with contemporary examples of speeches and presentation aids to engage students and ensure a contemporary view of public speaking.   DK Guide to Public Speaking, Third Edition is also available via Revel™, an interactive learning environment that enables students to read, practice, and study in one continuous experience.
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I. Brief Table of Contents   TAB 1: STARTING 1. Overview of Public Speaking 2. Getting to Know Your Audience and Situation 3. Selecting Your Topic and Purpose   TAB 2: RESEARCHING 4. Locating Support Materials 5. Selecting and Testing Support Materials   TAB 3: CREATING 6. Outlining Your Speech 7. Organizing the Speech Body 8. Introducing and Concluding Your Speech   TAB 4: PRESENTING 9. Using Language Successfully 10. Delivering Your Speech 11. Using Presentation Aids   TAB 5: LISTENING AND EVALUATING 12. Listening 13. Evaluating Speeches   TAB 6: SPEAKING TO INFORM 14. The Informative Speech   TAB 7: SPEAKING TO PERSUADE 15. Tools for Persuading 16. The Persuasive Speech   TAB 8: SPEAKING ON SPECIAL OCCASIONS 17. Speeches for Special Events   TAB 9: SPEAKING IN PROFESSIONAL AND GROUP SETTINGS 18. On-the-Job Speaking 19. Speaking in Small Groups Appendix: Mediated Public Speaking      II. Detailed Table of Contents   TAB 1: STARTING   1. Overview of Public Speaking 1.1 Using the skills 1.2 The process of communicating 1.3 Be a successful public speaker 1.4 Overcome a fear of public speaking 1.5 Be an ethical public speaker 1.6 The creative process for public speaking Chapter 1 Review   2. Getting to Know Your Audience and Situation 2.1 Why you need to know your audience and situation 2.2 What you need to know about your audience 2.3 Traits to investigate 2.4 What you need to know about the situation 2.5 Analyze the audience and situation 2.6 Adapt to your audience and situation Chapter 2 Review   3. Selecting Your Topic and Purpose 3.1 Select a topic 3.2 Narrow your topic 3.3 Create a central idea 3.4 Construct a working outline Chapter 3 Review Practical Pointers for Tab 1   TAB 2: RESEARCHING   4. Locating Support Materials 4.1 Locating support materials 4.2 The Internet 4.3 The library 4.4 On the Internet and in libraries 4.5 Interviews 4.6 Surveys 4.7 Researching effectively Chapter 4 Review   5. Selecting and Testing Support Materials 5.1 Types of support materials 5.2 Determine types of sources to use 5.3 Evaluate support materials 5.4 Use materials effectively 5.5 Cite sources orally Chapter 5 Review Practical Pointers for Tab 2   TAB 3: CREATING   6. Outlining Your Speech 6.1 Parts of an outline 6.2 Create an effective outline 6.3 Types of outlines 6.4 Link your speech parts 6.5 Cite sources in your outline 6.6 Create a source page Chapter 6 Review   7. Organizing the Speech Body 7.1 Organizational strategies 7.2 Make a speech out of a strategy Chapter 7 Review   8. Introducing and Concluding Your Speech 8.1 What an introduction should do 8.2 Attention-getters 8.3 Organizing an introduction 8.4 What a conclusion should do 8.5 “WOW” statements 8.6 Organizing a conclusion Chapter 8 Review Practical Pointers for Tab 3   TAB 4: PRESENTING   9. Using Language Successfully 9.1 What makes language important 9.2 Using language effectively 9.3 Boosting your distinctiveness Chapter 9 Review   10. Delivering Your Speech 10.1 Elements of vocal delivery 10.2 Elements of physical delivery 10.3 Methods of delivery 10.4 Preparing for an extemporaneous speech 10.5 Mediated presentations Chapter 10 Review   11. Using Presentation Aids 11.1 Types of presentation aids 11.2 Determine what aids you need 11.3 Methods for displaying aids 11.4 Crafting an effective aid 11.5 Using presentation software 11.6 Using aids successfully Chapter 11 Review Practical Pointers for Tab 4   TAB 5: LISTENING AND EVALUATING   12. Listening 12.1 Why listening is important 12.2 The process of listening 12.3 Types of listening 12.4 What can prevent listening 12.5 Helping your audience listen 12.6 How you can listen more effectively Chapter 12 Review   13. Evaluating Speeches 13.1 Why evaluation is important 13.2 Evaluating speeches 13.3 Who evaluates your speech Chapter 13 Review Practical Pointers for Tab 5   TAB 6: SPEAKING TO INFORM   14. The Informative Speech 14.1 Informative speaking 14.2 The creative process for informative speaking 14.3 Choose an informative topic 14.4 Research the informative speech 14.5 Outline and organize an informative speech 14.6 Prepare to present your speech 14.7 Evaluate an informative speech Chapter 14 Review Practical Pointers for Tab 6   TAB 7: SPEAKING TO PERSUADE   15. Tools for Persuading 15.1 Persuasive speaking 15.2 What a persuasive speech should do 15.3 Traditional appeals 15.4 Modern appeals 15.5 Parts of an argument 15.6 Types of arguments Chapter 15 Review   16. The Persuasive Speech 16.1 The creative process for persuasive speaking 16.2 Choose a persuasive topic 16.3 Research the persuasive speech 16.4 Outline and organize a persuasive speech 16.5 Prepare to present your speech 16.6 Evaluate a persuasive speech Chapter 16 Review Practical Pointers for Tab 7   TAB 8: SPEAKING ON SPECIAL OCCASIONS   17. Speeches for Special Events 17.1 Special occasion speech purposes 17.2 The creative process for special occasion speaking 17.3 Writing a special occasion speech 17.4 Types of special occasion speeches Chapter 17 Review Practical Pointers for Tab 8   TAB 9: SPEAKING IN PROFESSIONAL AND GROUP SETTINGS   18. On-the-Job Speaking 18.1 Communicating in an interview 18.2 Creating a business presentation 18.3 Communicating in a meeting 18.4 Communicating in a review Chapter 18 Review   19. Speaking in Small Groups 19.1 What makes a small group 19.2 Roles in a small group 19.3 How groups make decisions or solve problems 19.4 How groups present findings Chapter 19 Review Practical Pointers for Tab 9 Appendix: Mediated Public Speaking    Introduction: Mediated Public SpeakingA.1 Mediated Communication: An IntroductionA.2 Types of Online PresentationsA.3 Advantages and Disadvantages of Online PresentationsA.4 AudienceA.5 Preparing for Your Online PresentationA.6 Practicing Your Online PresentationA.7 Delivering or Recording Your Online PresentationA.8 Online Etiquette: Digital Citizenship Appendix Review
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Highlights of the DIGITAL UPDATE (available now) Videos bring to life examples, speeches, and explanations of communication principles across a variety of public speaking situations. The videos have been refreshed to keep the title current and pedagogically effective. Approximately half are accompanied by a multiple-choice self-check or a writing activity.NEW - Chapter-opening videos accompanied by writing activities get students thinking about concepts. NEW - More than half of the 100-plus videos are new to the Digital Update, including topics such as overcoming anxiety, avoiding plagiarism, listening effectively, and spotting faulty arguments online. UPDATED - Key interactives have been enhanced with more engaging functionality.Enhanced Interactivity: The Personal Report of Public Speaking Anxiety (PRPSA) in Chapter 1the animated figure of Maslow’s hierarchy of needs in Chapter 2the animated figure on the triangle of meaning in Chapter 9the animated figures on the parts of an argument and argument by induction in Chapter 15the Personal Report of Communication Apprehension (PRCA-24) in Chapter 19 NEW - An appendix entitled Mediated Public Speaking provides additional in-depth information and activities related to giving mediated presentations. This appendix offers writing and review activities on topics such as disadvantages of online presentations, practicing a mediated presentation, digital citizenship, and more.NEW - Voice-activated technology gives students the power to listen on Amazon Alexa-enabled or Google Assistant-enabled devices using simple voice commands. Dynamic content designed for the way today's students read, think, and learn brings concepts to life Interactives integrated directly into the author-created narrative keep students engaged as they read through each chapter. Thanks to this media-rich presentation of content, students are more likely to complete their assigned reading and retain what they’ve read.In-line audio excerpts throughout the text allow students to hear short speech excerpts as they read, giving them a better appreciation of these examples than can be gained from a printed text.Full-length speech outlines with audio annotations help students attain the skills they need to become successful speakers. Three complete preparation outlines and one complete transcript of student speeches accompanied by audio annotations highlight good outlining form and explain some of the choices the speakers made while preparing their outlines and speeches.Self-assessments and other self-reflexive activities integrated throughout Revel™ allow students to analyze their own communication styles, enabling them to learn and grow as speakers over the duration of the course.Interactive figures and illustrations (such as the transactional process of communication and Maslow’s hierarchy of needs) make complex concepts easier to understand. MediaShare integration makes it easier than ever for students and instructors to share and comment on speeches, as well as other videos, documents, images, and more. Users can upload original content for peer and instructor feedback, or embed YouTube content with just a few clicks. Having these share-and-comment tools available directly within Revel makes for an even more interactive learning experience.Assessments tied to primary chapter sections, as well as full chapter exams, test student understanding of the concepts presented in the chapter and provide immediate feedback. These assessments allow students to test their understanding of the material as they read as well as enable instructors to track progress.The Revel mobile app lets students read, practice, and study — anywhere, anytime, on any device. Content is available both online and offline, and the app syncs work across all registered devices automatically, giving students great flexibility to toggle between phone, tablet, and laptop as they move through their day. The app also lets students set assignment notifications to stay on top of all due dates.The Revel audio playlist lets students listen and learn as they go.The writing functionality in Revel enables educators to integrate writing — among the best ways to foster and assess critical thinking — into the course without significantly impacting their grading burden.Self-paced Journaling Prompts throughout the narrative encourage students to express their thoughts without breaking stride in their reading.Assignable Shared Writing Activities direct students to share written responses with classmates, fostering peer discussion.Essays integrated directly within Revel allow instructors to assign the precise writing tasks they need for the course. Highlighting, note taking, and a glossary let students read and study however they like. Educators can add notes for students, too, including reminders or study tips. A student-friendly design and intuitive organization facilitate mastery of key skills Based on extensive research and usability studies, Revel DK Guide to Public Speaking gives students the practical information they seek, supported by the concepts and theories instructors want. The text has been carefully designed for easy navigation and use. Hyperlinked tabs, color-coded chapters, process charts, and question-and-answer heading formats help students quickly find answers to questions on any part of the speech process. And linked cross-references (set in blue to stand out) guide students to related sections.The pairing of visuals, animations, and detailed explanations allows students to get an overview at a glance and read on for specifics.Driven by examples, the text intricately weaves scenarios, annotated speeches, and diverse models in an easy-to-find blue font, including comparisons of effective and ineffective techniques.The text’s learning objectives are correlated with the new 2015 National Communication Association’s Learning Outcomes in Communication. A guide at the end of the text points to the places in the narrative where each outcome is addressed.Learning objectives help students focus on what matters most. As in previous editions, each chapter module starts with a learning-objective-reinforcing question that students should be able to answer after reading the chapter. Additionally, the headings in each chapter’s table of contents and review section are paired with learning objectives, and the learning objectives are repeated at the bottom of each page.Concluding chapter review sections reinforce these learning objectives by reviewing them one more time. Interactive checklists and tip boxes emphasize the practical application of the skills and techniques highlighted in the text. Frequent checklists give students practical tools to help them create and evaluate their speeches at each stage of the process. Tip boxes provide useful information and advice along the way. Compelling content engages students and encourages active learning The text teaches by example with its intricate weaving of scenarios, annotated speeches, diverse examples, and comparisons of ineffective and effective techniques.Starting with a section in Chapter 1 on overcoming apprehension, the text highlights confidence-building, an essential component of becoming an effective speaker. Confidence Booster sections throughout the rest of the text help students deal with fears and be well prepared. And videos and self-assessments help students further understand and control their anxiety.The text emphasizes ethics at every stage of the speech-making process. Practicing Ethics sections in each chapter reinforce the focus on ethics and emphasize the importance of avoiding plagiarism. Writing promptsAuthor Lisa Ford-Brown considers the research process, and students’ experience performing research, one of her focuses. The research chapters in Tab 2 are designed around the astounding array of resources available to students today. Ford-Brown emphasizes how to evaluate sources and how to cite them orally and in written form. Audio and video examples of using and citing sources in speeches, as well as interactive writing exercises to practice creating citations, help students master these key skills.The text covers presentation aids in a truly compelling way. Chapter 11, Using Presentation Aids, takes full advantage of the cutting-edge design of the text to explain and showcase the variety of aids available to students today — and the best ways to maximize their use.Expanded coverage of mediated presentations helps students master this key communication technique. The 3rd Edition offers more information on analyzing the mediated audience, using technology, finding tutorials, preparing and practicing, recording, and delivering video.New speech outlines and examples keep the text current and relatable to students. In the 3rd Edition, Chapter 6 and Chapter 14 include complete annotated preparation outlines of informative student speeches, along with new related examples (working and delivery outlines, introductions and conclusions, and more). Many other new and updated examples appear throughout, including a new speech of introduction and a new after-dinner speech excerpt.Fresh sample presentation aids and illustrations keep the text engaging. Chapter 11 includes new sample slides and updated templates from PowerPoint and Prezi. Many other illustrations and photos have been updated throughout the text, including library portal and database examples.MLA citation guidelines and examples have been fully updated to reflect the 8th Edition of the MLA Handbook. Superior assignability, tracking, and pedagogical tools help educators make sure students are completing their reading and understanding core concepts The assignment calendar allows educators to indicate precisely which readings must be completed on which dates. This clear, detailed schedule helps students stay on task by eliminating any ambiguity as to which material will be covered during each class. When they understand exactly what is expected of them, students are better motivated to keep up.The performance dashboard empowers educators to monitor class assignment completion as well as individual student achievement. Actionable information, such as points earned on quizzes and tests and time on task, helps educators intersect with their students in meaningful ways. For example, the trending column reveals whether students' grades are improving or declining, helping educators to identify students who might need help to stay on track.LMS integration provides institutions, instructors, and students easy access to their Revel courses via Blackboard Learn™, Canvas™, Brightspace by D2L™, and Moodle™. With single sign-on, students can be ready to access an interactive blend of authors' narrative, media, and assessment on their first day. Flexible, on-demand grade synchronization capabilities allow educators to control exactly which grades should be transferred to their LMS Gradebook. Revel is built for digital learning, but we've got you covered if you need print, too Revel gives students everything they need in an integrated digital learning environment. But if students need a loose-leaf print reference to complement their Revel experience, they can purchase one from within their Revel course at any time.
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Highlights of the DIGITAL UPDATE (available now) Videos bring to life examples, speeches, and explanations of communication principles across a variety of public speaking situations. The videos have been refreshed to keep the title current and pedagogically effective. Approximately half are accompanied by a multiple-choice self-check or a writing activity.Chapter-opening videos accompanied by writing activities get students thinking about concepts. More than half of the 100-plus videos are new to the Digital Update, including topics such as overcoming anxiety, avoiding plagiarism, listening effectively, and spotting faulty arguments online. UPDATED - Key interactives have been enhanced with more engaging functionality.Enhanced Interactivity: The Personal Report of Public Speaking Anxiety (PRPSA) in Chapter 1the animated figure of Maslow’s hierarchy of needs in Chapter 2the animated figure on the triangle of meaning in Chapter 9the animated figures on the parts of an argument and argument by induction in Chapter 15the Personal Report of Communication Apprehension (PRCA-24) in Chapter 19 An appendix entitled Mediated Public Speaking provides additional in-depth information and activities related to giving mediated presentations. This appendix offers writing and review activities on topics such as disadvantages of online presentations, practicing a mediated presentation, digital citizenship, and more.Voice-activated technology gives students the power to listen on Amazon Alexa-enabled or Google Assistant-enabled devices using simple voice commands.
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Produktdetaljer

ISBN
9780134380896
Publisert
2017-02-21
Utgave
3. utgave
Utgiver
Vendor
Pearson
Vekt
570 gr
Høyde
200 mm
Bredde
175 mm
Dybde
25 mm
Aldersnivå
U, 05
Språk
Product language
Engelsk
Format
Product format
Spiral
Antall sider
528

Om bidragsyterne

About our authors

Lisa A. Ford-Brown is a writer and educator dedicated to the field of human communication. Her books include the DK Guide to Public Speaking, the DK Speaker and DK Communication. She earned her B.S. and M.A. from Indiana State University in Speech Communication with minors in English, the Visual Arts and Women’s Studies. She holds a PhD in Speech Communication from Southern Illinois University, Carbondale. She currently teaches at Columbia College. From 2003 to 2005, Dr. Ford-Brown chaired the Columbia College Humanities Department and served as a member of their Board of Trustees from 2008 to 2010. Prior to her current position, she taught at Indiana State University and the University of Dubuque. She has received several performance and teaching awards. Most notably, she was named advisor of the year at Columbia College and Faculty of the year at Columbia College and the University of Dubuque. She is a long-standing member of the National Communication Association, Central States Speech Association and the National Honor Society of Phi Kappa Phi. Dr. Ford-Brown and her partner, Bruce, live on a small 20-acre farm with their 2 golden retrievers (Zelda and Pucc) and 2 cats (Sadie and Falstaff). They enjoy traveling, camping, fishing, gardening, woodworking, pottery making and watching the grass grow.